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Making-Of: New Campaign


Look Behind the Scenes

Shot by Krüger: the well-known fashion photographer Felix Krüger shot the photos for Al Coro’s new campaign at Lago di Garda in Italy.

Al Coro stands for dream-come-true jewelry and the indescribable specialness that distinguishes “Bella Italia” in fashion and design. Al Coro commissioned the renowned fashion photographer Felix Krüger to capture this special feeling for life in powerful images for the new campaign.
The exclusive five-star resort “Riva del Garda” on the north shore of Lago di Garda, one of Italy’s most beautiful venues, was the backdrop for the multiday photo shooting. Al Coro’s jewelry treasures costarred with model Laura and her male companion Rafal for this unique shooting, which took place in front of a breathtaking mountain panorama and the fascinating blue of Italy’s largest lake. Mediterranean joie de vivre and lightness, a sense for romance, and the inimitable Italian lifestyle: Al Coro’s new campaign perfectly stages this brand’s attributes.

Impressions from the campaign shooting of Al Coro at Lago di Garda